ABOUT THE STUDIO
Project Fuse is a young modern product design studio, based in New Delhi, India. This brand was brought to life by Aniruddh Ghosh in early 2020. Project Fuse offers sophisticated, timeless design with a distinctive, minimalist aesthetic, crafted with meticulous attention to detail.
The products designed at Project Fuse evoke a sense of elegance. With meticulous attention to detail, Project Fuse designs timeless, contemporary furniture that embodies a distinctive, minimalist aesthetic.
Project Fuse is all about using different materials. It is the deep understanding of different materials coupled with artisan techniques that has enabled us to create sophisticated products that are inspired yet functional.
The main idea as the name suggests, is about using multiple materials to form a modern, cool and sophisticated product.The team at Project Fuse has spent several hours studying and understanding various materials. It is this understanding of materials that has led us to use them in different forms.
We have been working with numerous materials like, wood, acrylic, concrete, resin, terrazzo, cane; and it is our constant desire and effort to learn more about different materials.
All our products are designed in house by the design team of Project Fuse and manufactured using the best available locally sourced material, by our trained artisans.
At Project Fuse, each product is a labour of love.
Our goal is to shape spaces with “timeless designs” and bring good designs to as many people as possible.We want to create products that are useful, affordable, and desirable. Our design process is founded on collaboration.
Not just among ourselves as we play show-and-tell with concepts, but as a total from pencil to paper, materials and colours, even artisans and machines.
Our mission is to positively influence the lives of all customers with whom we have the pleasure of working, and leave a lasting impression on their minds and imagination.
Our designs must inspire and elevate the hearts and minds of all those who lay eyes on it. Our long-term goals are always in line with our core values.
We like to think that the form is almost inevitable, a by-product of the process. Our job is simply to help it emerge as beautifully and as efficiently as possible.
Our mission is to always go one step further – to offer an exclusive customer service to our clients.
Discovering a need can come from a careful analysis of our current collection to determine what's missing. It can come from the desire to solve a simple problem that we notice in our own homes. Or we might get inspired by a tried and true DIY solution.
Whatever the source, we put together a "design brief" - an assignment that we give to ourselves - so everyone knows what we're doing and why.
We start off with a sketch of a design and then work on a scaled model and then a prototype is made. Of course we also model things in our computers, but we favor the immediacy of a drawing and the tactility of a prototype any day. We will make small scale models to test out an idea or build a rough full-size prototype to look at scale and proportion.
It's a step-by-step process, and each sketch, each model, each prototype gets us closer to the final design.
Once we think we have the design where we want it, we work through several rounds of production samples - refining details, solving manufacturing issues, tweaking proportions, adjusting finishes - until we get to the final product.
All our designed products are manufactured in-house at our 12,000 square feet manufacturing workshop in south Delhi.
Once the designs are ready, itʼs off to our very talented team of artisans. All our artisans have years of knowledge, experience and a know-how of furniture manufacturing process and details.
We host a very well trained team of carpenters, painters & polishers, metalsmiths, upholsters and craftsmen.
We believe in the art of handmade products, all our products are crafted by hand.
At the same time, we do use machinery which helps us achieve the finishing as desired.
WE ENJOY WHAT WE DO, EACH PRODUCT IS A
LABOUR OF LOVE.
Project Fuse was born under the Indian sun and plan to remain there. Our Indian identity: passionate, open, joyful is captured in every design.
We source some of the best quality materials available form all over the country. The materials that we use to build our products are sourced from our company partners. We do not use any raw material that has been imported from another country.
We are proud of our team of artisans and designers who spend hours to get that perfect product. This authenticity has become highly appreciated by all our clients.
All our products are designed and made in-house here in India.